Each week, we interview the biggest names in the events industry and talk about the latest event trends, technology and many more.

Mixed Reality with Edo Segal

On this week’s episode of #EventIcons, we’re happy to introduce one of our amazing partners. Edo Segal is the founder and CEO of Touchcast, an innovative solution that’s bringing a human connection back to virtual events. One of the many trends we identified for the upcoming months was the implementation of mixed reality in digital experiences.

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Because after months of repetitive webinars and dull sessions, attendees will increasingly expect more. And the price for not delivering will be having a significant portion of your audience walk out on your event. But how do partners like Endless Events and Touchcast come in? How can these emerging technologies and production partners elevate your virtual events? Well, press play or read on to learn more about the magical powers of mixed reality!